Chalak Peaks Restaurants, LLC, signed a six-store agreement to develop Twin Peaks restaurants in Tyler, Longview, Texarkana, Killeen/Temple, Waco and Shreveport, La. over the next several years, according to a prepared statement.
With 28 locations in 13 states, Twin Peaks is the “ultimate man-cave sports lodge” known for its rugged mountain lodge atmosphere, homemade comfort food, high-definition televisions and its “Twin Peaks Girls,” representatives said.
The Chalak Peaks group is made up of a team of experienced restaurateurs who have been involved in the industry since 1998. The group owns and operated 260 different restaurant concepts nationwide, including Genghis Grill, KFC, Taco Bell and Long John Silvers.
“This agreement speaks volumes to the brand quality that Twin Peaks is building in the industry,” Shannon Glaser, Twin Peaks’ director of franchise development, said in a prepared statement. “To have other franchisors with the talent of the Chalak group take notice and want to be a part of growing with Twin Peaks as a franchisee is quite an accomplishment. We are very excited to have them on board and know they will be excellence franchise partners.
The Dallas-based Chalak Peaks team is looking at possible sites for its first Twin Peaks restaurant in the area, which it plans to open by mid-2013, representatives said.
“These areas of Texas and Louisiana are untapped markets for Twin Peaks,” Al Bhakta, chief executive officer of the Chalak Group, said. “Fans in these towns are looking for a newer, updated sports restaurant that provides high-quality product and exceptional experience, and that is exactly what Twin Peaks brings to the table.”
Bhakta said he has been tracking Twin Peaks’ progress since the first restaurant opened in Lewisville in 2005, and has always been interested in the concept.
For more information, visit www.twinpeaksrestaurant.com.